“I remember when our first radio spot ran, and it was literally about two hours before people were coming in the door saying, ‘I heard about you on the radio’, or ‘I didn’t even know that you existed or that the store was here’. So, I did get results and it was in about two hours, we were very impressed. We’ve done radio and we’ve done print ads, and radio is where we will definitely continue to put our advertising dollar.”

Shane Barrington

Owner, Thunder Mountain Truck Outfitters

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