Lucy Handley Writer, CNBC.com (article taken from here) New figures released today suggest that ad fraud will cost brands $16.4 billion globally this year, and that nearly 20 percent of total digital ad spend was wasted in 2016. So-called invalid traffic, where bots...
By Radio Ink (article taken from here) In the latest Nielsen Audio Today Report, Managing Director Brad Kelly says AM/FM radio continues to reach more people each week than any other medium. 93% of the American population continues to tune into your radio stations...
By Glenn Halbrooks (article found here) Many experts have labeled traditional AM and FM radio stations as outdated throwbacks with no future. But an Ipsos survey shows something dramatically different. It shows that 84% of those asked prefer listening to AM/FM radio...
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